An RFP Response to
Platinum Marketing Group


Company Profile

Established in 2006, the firms core competencies are broad and proven. Since then we’ve created strategic branding campaigns for many iconic firms and organizations in the province, from BC Ferries to ICBC, The Times-Colonist, Custom House, Hotel Grand Pacific, Island Farms and Island Savings. All carefully positioned, and effectively communicated to capture the imagination and win awards.

 

 

Our combined skill sets include:

  • Award winning branding, concept development, naming exercises, project identities, art direction and theme lines including Clio award-winning copy writing.
  • Long-term, multi-tiered, mass media campaigns including print advertising, addressed and unaddressed ad mail and content inserts, email-blasts and newsletters, radio and broadcast concepts and production
     
  • Comprehensive web development and database integration.
     
  • Environmental signage, retail design and production.
     
  • Full service graphics production for all maps, plans, diagrams and infographics.
     
  • Video Production
     
  • Architectural Photography
     
  • Social Media Lift Content strategies and execution
     
  • Development of brand, graphic and architectural standards and guidelines.

REAL ESTATE & DEVELOPMENT EXPERIENCE

Our extensive real estate experience includes years of strategically designing and launching a wide range of development offerings in local and international markets from shopping districts, urban condominiums and suburban enclaves to resort villages, city-owned residential infrastructure, 400 acre commercial centers, and master-planned communities. Talkie has operated as the sole marketing agency of record for Mandalay Developments developing all marketing and collateral requirements for every project including:

Swallows Landing
The Circle
Ambleside
Upper Harbour Place
Orca Homes
Place Chaleureuse

 

Additional REAL ESTATE Clients INCLUDE

Bayview Estates
Deerfoot Meadows
The Summit
Elkington Forest
Shoal Point
Loreto Bay
Spirit Bay
Aria
 

Selected ongoing & RELEVANT projects

EAT Magazine
The city's maturing restauranteur scene and exploding population of downtown foodies called for the reimagining of Victoria's longtime cultural cornerstone. Talkie is at work on a full re-brand for increased relevance to this saavy urban audience.

Citified.ca
Victoria's most heavily trafficked online real estate and new development database application. Citified's sophisticated interface design provides a feature-rich user experience to multiple target audiences from new condo buyers to realtors & developers.